“We make fine bourbon, at a profit if we can, at a loss if we must, but always, fine bourbon.”
That was Julian “Pappy” Van Winkle philosophy that guided him through his new ventures into bourbon. He didn’t always intend to enter the bourbon business, but when he did, he created simple recipes with dedication to producing fine bourbon.
Pappy started his career as a traveling whiskey salesman, and later became President of the Stitzel-Weller distillery. The prohibition era did not slow Pappy down from building a pristine reputation in the bourbon industry. His family carried the Julian Van Winkle name of perseverance and producing fine bourbon. Four generations later, the Old Rip Van Winkle Distillery is still producing original Pappy recipes, including the treasured family reserve labels.
The Pappy Van Winkle Family Reserve bottles are very rare, and come in 15, 20, and 23-year-old versions. The Old Rip Van Winkle Distillery only releases 7,000 to 8,000 bottles of Family Reserve every year, making the availability of bottles extremely rare and highly collectable. In fact, Pappy Van Winkle has become so popular that the annual release of new Pappy Van Winkle bottles is commonly known as “Pappy Day.” One of the most sought after bottles is the 15 year aged bourbon.
While not the oldest member of the Pappy Van Winkle family, it’s well-aged, full-bodied flavors have won many awards. The bottles come from hand-selected, deeply charred oak barrels. They are aged for 15 years to allow flavor from the oak to mellow and the base ingredients strengthen. Similar to other Pappy Van Winkles, you can expect caramel flavors from beginning to end. The 15 year bourbon has a smoother finish, with rich notes of dried fruits, exotic spices, oak tannins, and a cooked sugary sweetness.
Interested in getting your hands on a bottle of Pappy Van Winkle Family Reserve? You can bid on your chance to win an “All Things Pappy” gift basket, including a bottle of Pappy Van Winkle’s Family Reserve 15 Year bourbon, at Indy’s Premier Bourbon Affair. The event takes place Friday, February 17th at the Indiana Historical Society. You’ll have the chance to sample bourbons from various breweries, followed by a silent auction. Proceeds benefit education and outreach programs by the Indiana Historical Society. Click here to get your tickets for this fabulous event.
The Willett name dates back to one of the very first pewters, Edward Willett of Maryland. However, his descendant, Aloysius Lambert “Thompson” Willett of Bardstown, Kentucky was where it all began. Thompson began his love for whiskey and rye by working with his father at the Bernheim distillery. After a couple of years, he left to start the Willett Distilling Company with his brother, Johnny. They erected their pride and joy on their family farm, and history was made as this small family venture began to blossom.
Their first batch was officially produced in 1937 on Saint Patrick’s Day, located on high ground to ensure the Kentucky breeze would aid in the maturation. Over several years, Thompson’s brothers joined the company and eventually it was bought from him by his son-in-law, while his daughter was made president of the company. They renamed it Kentucky Bourbon Distillers, though it still remains very much a family business. After a revamping of their facilities, they went back into business on what would have been Thompson’s 103rd birthday.
This particular small batch is a chestnut color, understandably lighter than the average whiskey due to its shorter fermentation period. At first glance, you may think it won’t pack quite as much of a punch as its siblings in the Willett line. However, you will be pleasantly surprised. At first whiff, it’s all leather and light spices; but if you dwindle a bit, you’ll pick up on the light, sweet spices.
In your first sip, you’ll be immersed in a diverse flavor combination that may shock your palette at first—but in the best possible way. On the front, this rye offers up notes of mint and tingling spice. As it goes down your throat, you get the familiar warmth of all good rye. Evergreens, sweet caramel, and dry dark clove and oak all dance around in harmony in this delicious 3 year rye.
This special treat will be in limited supply on our shelves, so be sure to contact us soon. You will not want to miss out on tasting what the Willett family name is all about, and just how much they really understand rye whiskey.
Though the brand has changed hands a few times, I.W. Harper is back where it belongs, thanks to Diageo. The limited edition 15-year whiskey is produced in the original Bernheim distillery in Louisville, Kentucky. It has been aged most recently at the legendary Stitzel-Weller Distillery.
The bourbon distillery had humble beginnings as one of its founders, Isaac Wolfe Berhheim, came to New York from Germany in 1867 with a lowly $4 to his name. However, by the 1870’s, Isaac, his brother Bernard, and silent partner Eldridge Palmer started the Bernheim Brothers distillery in Kentucky with $3,200. This was quite the turnaround for two industrious immigrants. In this same decade, the brothers re-branded as I.W. Harper and a legend was born
The brother’s product was quickly recognized throughout the country, most notably taking home gold at the Chicago’s world fair in 1893. A huge reason why I.W. Harper was so profitable so quickly was that it was one of only ten distilleries legally allowed to still remain in production during prohibition–for medicinal purposes. The love affair between this incredible concoction and the world at large continued to grow as it became an international sensation.
Fast forward to today, and this 15-year bourbon whiskey is the stuff of dreams. At first sniff, cherries and apricots alert the senses of the warmth about to be provided by the handcrafted beverage. Notes of chocolate and lemon come in a second waft, and balance each other out with the lightness of citrus and deep rhythm of cacao. A flurry of emotions ensue as the drink embraces you with your first sip. The first impression is one of glowing caramel and heavy oak–an all too familiar feeling for us bourbon lovers. You are welcomed home, and yet there is a surprise in this rare version of an old favorite. It’s the balance of sweet and dry notes that really make it a home run. The smooth, fruity flavors provide a delicate coating for the deeper ones to kick through as you swallow.
This limited edition legendary bourbon whiskey is one that cannot be missed out on. The return of I.W. Harper to its origins is an occasion that should not be celebrated without a glass of its 15-year creation. Be sure to pick up a bottle at our East St. store, or reserve yours today. After trying it, be sure to let us know what you think in the comments below.
The pomegranate has come a long way since the beginning of time, revered throughout history as a symbol of health, fertility, and rebirth. It is believed that the pomegranate may have been the “apple” in the Garden of Eden. Ancient Greeks believed it was a symbol of love and war. Ancient Egyptians regarded the pomegranate as a symbol of prosperity and ambition.
PAMA captures the complex, taste and ruby color of all-natural pomegranates. At 34 proof, it is made with all-natural pomegranate juice, premium vodka and a touch of imported tequila. The California pomegranates chosen for PAMA are selected at their peak for ripeness and flavor. PAMA is produced by PAMA Spirits Co. of Bardstown, Kentucky, United States, a subsidiary of Heaven Hill Distilleries, Inc.
PAMA Pomegranate Liqueur is perfect for not only cocktails, but also appetizers, entrees, and desert! Here are just a few recipes featuring PAMA.
2 1/2 oz. PAMA Pomegranate Liqueur
1 oz. Reposado Tequila
1/2 oz. Triple Sec
Splash Lime Juice
Splash Simple Syrup
Shake and serve over ice in a margarita glass. Garnish with a lime wheel.
1/4 c. of pomegranate seeds
1/4 c. blueberries
1/4 c. of pineapple, diced finely
1/3 c. of strawberries cut into matchsticks
2 jalapeno peppers seeded and finely diced
3 Tbsp. fresh mint cut into thin ribbons
Juice of 1 Lime
4 tsp. of PAMA pomegranate liqueur
Combine all ingredients in a bowl and set aside until ready to serve. If preparing several hours ahead, don’t add pineapple until the last minute (enzymes will soften the other fruit). Serves 6.
PAMA Soaked Watermelon
12 slices of watermelon
1 cup PAMA Pomegranate Liqueur
1 tbs chopped mint or basil
Drizzle watermelon with PAMA Pomegranate Liqueur. Allow to soak at room temperature for 30 minutes, or in the refrigerator overnight. Add to a serving platter, sprinkle with herbs.
There are so many ways to incorporate PAMA into your favorite recipes. We’d love to hear how you use PAMA! Grab your bottle at your favorite Payless Liquors store and get cooking today!
Grab a glass and your cowboy hat too, and join us round the campfire for some good ole’ time tunes!
High West Distillery presents the Old Western taste and tradition to their blend of straight rye whiskey, Yippee-Ki-Yay. Recommended to be enjoyed in a glass at room temperature, this old-style whiskey needs to sit idle for a few minutes allowing the bouquet to reach its full potential. Because this whiskey is aged in old wine barrels, you can expect to experience the natural and sweet blend of rye whiskey and aged wine.
The ratio of whiskeys has been left to be top secret but we do know there is a seamless mix of a 2-year-old mashbill of 95% rye and an older rye with a “barely legal” rye mashbill of 53% rye and 37% corn from Barton Distillery. There are 2 barrel types used to age this authentic whiskey, an oak barrel that previously held Vermouth Barrel and another oak barrel that previously held Qupé Syrah.
Tasting notes are as follows:
The nose is expected to be warm with baked spices and sweet cinnamon, dried thyme, desert sage with elusive black berry and cassis. The taste is described as a spiced maple and cinnamon with blackberry and raisin throughout, finished with dark caramel and an all spice complex. The Tasting Panel Magazine gives Yippee-Ki-Yay 93 points!
The back label stories are what makes these High West Distillery bottles so interesting and unique. The back label for this particular bottle comes from a historic poster that can be found in the Buffalo Bill Center of the West in Cody, Wyoming. This straight rye whiskey blend is sure to make you say “YIPPEE-KI-YAY” after just one sip.
This High West whiskey can be found at your favorite Payless Liquor store but we recommend reserving a bottle from our Contact page to ensure you get your hands on it!
Hand-crafted blends of over fifty of the finest whiskies, all blended together to create the exceptional and signature smoothness of Crown Royal Canadian Whiskey. First created in 1939 as a gift to celebrate the arrival of The King and Queen of England, this Canadian whiskey continues to be crafted to meet the same promising standards it did in 1939.
Known for its smoothness, Crown Royal boasts hearty ingredients with each distilled batch. The established home for the manufacturing of this infamous whiskey is settled along the shore of Lake Winnipeg in Manitoba, Canada. The smooth waters from this lake are naturally filtered through the limestone beneath Lake Winnipeg, which in return are combined with the natural ingredients to make Crown Royal Whiskey.
Crown has been notorious for offering its customers a variety of different flavors giving much anticipation as to what they will surprise us with next! The newest addition to Crown Royal’s family, Crown Honey. Staying true to tradition, the whiskey is carefully selected by Crown’s Master Blenders and then infused with the sweet taste of honey to create the extraordinary blend of Crown Honey. The richness of original Crown compliments the pleasant and subtle notes of wild clover and sunflower honeys. The outcome, a delicious and lively whiskey with the uncontested sophistication and smoothness of Crown Royal.
There’s no limits to enjoying this cocktail just the way you want. Crown Honey is meant to be enjoyed straight, on the rocks or in a cocktail. You can find this honey whiskey blend in your local Payless store. We suggest heading over to our Contact page to reserve a bottle at your preferred location.
You’ll need a campfire, beautiful scenery and a chilled glass to enjoy this bourbon and rye beverage.
High West Distillery and Saloon dubbed this unique whiskey, Bourye, “bou” for bourbon and “rye” for rye whiskey. The unusual name is used to signify the matchless taste that follows the process of blending rich bourbon and premium rye whiskey. Just as you would with any quality whiskey, this refreshment is meant to be enjoyed with no ice and sipped straight or with a little water.
While the ratio of component whiskey remains top secret, High West Distillery does boast using a 9-year-old straight bourbon, 13-year-old straight rye whiskey, and another 17-year-old straight rye whiskey to formulate this clean and crisp concoction. The whiskey is bottled at 46% ABV leaving it with a 92 Proof. Being one of High West’s all-time favorites, it comes as no surprise that this whiskey was awarded Best Blended Whiskey in 2010 and frequents great reviews.
“It starts out more like a high rye content bourbon, with the molasses, caramel, coconut cream, sweet corn and honey-kissed fruit marrying nicely with the dried spice (vanilla, cinnamon, brisk mint). But then on the latter of the palate, the rye really kicks in. The whiskey gets bold, the rye becomes intense, with a dried spice finish.” – John Hansel, Malt Advocate Magazine
Possibly the most interesting element of this whiskey is the story behind the picture on the back label. The bottle shows a picture of a jackalope, also known as a antelrabbit. The jackalope is described as an antlered species of rabbit that was found in the Old West and hunted by cowboys. Legends say the best way to catch a jackalope was to lure it with whiskey, as they have a great liking for this particular drink. Once the jackalope was good and drunk, it became easier for the cowboys to hunt and capture. Although this species is labeled as a mythical animal, it is still rumored to still be in existence in areas of the American West.
Don’t miss out on this Old Western style whiskey, this is sure to be a summer camping essential! You can reserve a bottle through our Contact page or pick up a bottle at your local Payless Liquor store.
Tucked away in the rolling hills of bluegrass amongst the thoroughbred farms sits one of Kentucky’s oldest and smallest distilleries, the historic Woodford Reserve. The distillery sits on Kentucky’s oldest distillery site where Elijah Pepper began crafting whiskey in 1812.
Woodford boasts one of the only heated cycled barrel houses in the world. This process is to ensure that every drop trickles into the charred and crisped white oak, helping it give Woodford Reserve’s Bourbon its signature color and flavor.
So, what can you expect from Woodford Reserve’s award winning bourbon?
Its signature tasting notes are recognized as a complex citrus, cinnamon and cocoa with caramel, chocolate and spice notes abound. This truly unique and valued bourbon has a finished described as silky smooth like cream with a warm satisfying tail. Loved by many, this bourbon is sure to leave an impactful taste on your palate.
Woodford Reserve and the Kentucky Derby have a strong relationship, seeing as Woodford Reserve has been the “Official Bourbon of The Kentucky Derby” for 18 years. This affiliation comes as no surprise seeing as both The Kentucky Derby and Woodford are known for their rich Kentucky traditions.
Woodford Reserve will honor this year’s Kentucky Derby with the release of a 2016 Kentucky Derby commemorative bottle. The artwork for this limited edition bottle has been designed by artist Thomas Allen Pauly. Pauly is known for his equine paintings and is the Official Artist of American Pharaoh. The painting’s name has been dubbed “Barreling Down” and features a close-up of 2 thoroughbreds neck and neck racing for the coveted Derby title.
Don’t miss your chance to grab this limited edition bottle to remember the 142nd running of the Kentucky Derby! You can find this bottle at your favorite Payless Liquor store but we recommend reserving a bottle through our Contact Us page. This is sure to be a popular item and supplies are limited!
This is a story of the merging of 2 great Kentucky traditions, the world famous Kentucky Derby and its drink of choice, The Mint Julep. The most authentic experience you can have at the Kentucky Derby is enjoying an Old Forrester Mint Julep. Get your silver cups ready, its Derby time!
Through history, the mint julep, served in its infamous silver cup, has become an iconic symbol of the Derby. Track goers alike have been enjoying mint juleps for years using Old Forrester, Louisville’s Hometown Bourbon, so much so that in 2015, The Kentucky Derby made Old Forrester’s Mint Julep the Official Drink of The Kentucky Derby.
Rich with history and tradition, Old Forrester was introduced by George Garvin Brown on Whiskey Row in 1870. The bourbon was especially popular among Kentucky socialites when it became America’s First Bottled Bourbon.
During this same time, the mint julep was being introduced in southern states. There is often a debated history as to how this essential southern tradition came about but there is no denying that the beloved cocktail is a necessary ritual when it comes to Derby time.
The mint julep was to become the signature cocktail for Churchill Downs in 1938 when they started selling the mixture in souvenir glasses for 75 cents. Since then, the cocktail has been widely praised for its exceptionally smooth taste and crisp refreshing finish.
Every year more than 100,000 mint juleps are consumed over the 2-day period of the Derby spectacle. The recipe for the weekend calls for 10,000 bottles of ready to drink Old Forrester Mint Julep, 1,000 pounds of freshly harvested mint, and 60,000 pounds of ice!
In honor of this tradition, Old Forrester has created the ready to drink Mint Julep, right in the bottle! Want to be a part of the 142nd running of the Kentucky Derby? Stop by your favorite Payless Liquor store to pick up a bottle of Old Forester’s Ready to Drink Mint Julep and get a taste of this Kentucky tradition! We recommend reserving a bottle through the Contact Us page to ensure you are able to partake in the festivities on May 7th. Annnnnnd they’re off…..!!
An opportunity to develop a unique tasting product with a notable name came about in early 2005 and legendary golfer, Frank Zoeller jumped on it to create Fuzzy’s Premium Vodka.
With the premium vodka market being so competitive, Frank Zoeller, better known as “Fuzzy”, still felt the urge to produce a truly distinctive product. Fuzzy has considered vodka tonic his signature drink and was in search of a vodka that surpassed his taste expectations. After almost four years of research and implementation, Fuzzy’s Premium Vodka was launched in 2009.
Fuzzy Zoeller is not only known for his outstanding golf record but also his charismatic character and charitable work. Fuzzy has won the PGA Tour ten times and continues to play on the Champions Tour from year to year. He is often noted for whistling his way down the fairway adding to his already popular outgoing personality.
As a contributor on and off the green, Fuzzy is also known for his golf course design. Overtime, he has designed nineteen courses, 3 being locations for the PGA Tour event. Fuzzy also owns two golf courses located in Southern Indiana, Covered Bridge Golf Club and Champions Pointe Golf Club.
Now back to the vodka…
Fuzzy’s Premium Vodka acquired its award winning taste because of its unique production process. Fuzzy’s Vodka is distilled five times from American corn and then filtered ten times through charcoal and lava. After, a portion of the distillate is reposed in new oak barrels and then finished off by adding some of the purest water known in the world from Cascade Mountain. By using this extremely rare process, they were able to achieve Fuzzy’s noteworthy and exceptional smooth, creamy, crisp taste.
The brand continues to grow throughout the United States and around the world. Fuzzy’s has recently introduced its Limited Edition 750 mil bottle to commemorate the 100th running of the Indianapolis 500 Race.
You will soon be able to find this limited edition bottle at your favorite Payless Liquor store, just in time for the race! We recommend reserving a bottle through the Contact Us page to ensure you get your hands on this limited edition bottle from Fuzzy’s Premium Vodka! GET FUZZED!
The Big Horn Basin has everything we need to make great bourbon, and it is important to us to source our ingredients locally. The consistency and uniqueness of these whiskey elements make for a better bourbon that stands apart. It’s the Whiskey of the West.
LOCAL CORN, WHEAT, BARLEY, RYE AND NO GMOS.
WE KNOW WHO GROWS. Brent Rageth from Rageth Farm in Byron, Wyoming has worked with Wyoming Whiskey from the start to select strains of non-GMO corn, wheat, barley, and winter rye for specific starch and sugar yields, the building blocks of bourbon making. We use a corn strain that matures in 92 days, and is hand-selected by Brent. Rageth Farms also delivers summer and winter wheat that is grown exclusively for Wyoming Whiskey, and a winter rye that will be the key ingredient for a couple of rye products that are on the near horizon.
Mash bill for (1) mash cooking will consist of 2,166 gallons of liquid.
Liquid will consist of:
1,100 gallons of water and
450 gallons of backset, or thin stillage.
A traditional bourbon, from an untraditional place.
Our original, flagship, and defining product, the award-winning Wyoming Whiskey Small Batch Bourbon Whiskey.
COLOR: dark amber
NOSE: floral, with a hint of vanilla bean and caramel pudding
PALATE: floral with brown baking spices and browned butter, vanilla crème, caramel, and a hint of cinnamon
MOUTHFEEL: light and smooth with vanilla bean and cinnamon spice filling the mouth cavity, hint of mint
FINISH: medium length finish with toffee. Spice and vanilla fade
SINGLE BARREL BOURBON WHISKEY
A traditional bourbon, from an untraditional place.
Our original, flagship, and defining product, the award-winning Wyoming Whiskey Small Batch Bourbon Whiskey.
Bottled to capture this unique bourbon and moment of time, both of which will never happen again.
COLOR: deep copper to mahogany
NOSE: browned butter, Cola, black currant and dried dates, orange citrus blossoms, bittersweet dark chocolate, almond butter.
PALATE: Cola, dark chocolate, buttered pastry, dried date and fig, raisin and orange citrus.
MOUTHFEEL: full and rich, chewy, spicy, creamy with nuts.
FINISH: long finish; dry, but with lingering impressions of butter crème, candied orange peel, and dark dried fruit.
BARREL STRENGTH BOURBON WHISKEY
The most elusive of the WW offering.
COLOR: deep copper to mahogany
NOSE: intense, but still buttery-smooth with a nice oakiness, vanilla, Turbinot sugar, orange blossom honey, caramel candy, fudge, and muted touches of clove and nutmeg in the background.
PALATE: balance between clove and nutmeg and sweeter notes of fudge, caramel, orange blossom honey, anise, and just a kiss of smokiness that completes the complexity.
FINISH: romatic and spicy, dominated by clove with hints of cinnamon, nutmeg, fudge, orange peel, and anise that come out as the clove fades
Land disputes, a hog, a forbidden romance, a New Year’s Day massacre, and revenge all played a hand in the infamous Hatfield & McCoy Feud. The legendary feud is an American tale of family, honor, and vengeance. In the end, twelve family members died, seven were sentenced to life in jail, and one had been sentenced to be hanged.
Now, nearly 150 years later, the descendants of Randall McCoy and “Devil” Anse Hatfield have come together to partner on The Legendary Hatfield & McCoy Family Brand Whiskey.
The goal of this American Whiskey was simple: make an exclusive, top-quality whiskey inspired by family recipes that anyone can afford and be proud to drink. The Hatfield and McCoy families searched for a partner who could take their 150 years of moonshine and whiskey tradition and do what their ancestors never could—make it legal.
They finally found Local Choice, an award-winning distiller out of Charleston, South Carolina, to partner with them to make a whiskey worthy of their legendary names.
With its bold, yet balanced flavor, Hatfield & McCoy whiskey can easily be enjoyed straight, on the rocks, or in your favorite cocktail. The 80-proof whiskey is made of corn, barley, malt, and special strains of yeast. In the glass, it’s honey-colors and has light legs.
The aroma is sweet, with hints of vanilla, grass, and honey. The whiskey is light on the palate with layers of pepper, smoke, dried apricot and walnut. The finish is clean and balanced with hints of caramel, vanilla and butter.
Stop in to your favorite Payless Liquors store to pick up a bottle of this American Whiskey that has been aged in oak barrels and crafted with in Appalachian Mountain spirit making tradition.
Historic Lawrenceburg, IN distillery, MGP, is branching out. Master Distiller, Greg Metze has spent his nearly 40-year career at MGP. And now he’s combined his passion with his natural sense of what makes a great whiskey. Introducing Metze’s Select.
Metze’s Select combines some of MGP’s favorite whiskeys to produce a well-balanced bourbon. Metze’s features a Lawrenceburg-style high rye characteristic that combines spicy notes with creamy vanilla and caramel. The 2015 medley is comprised of:
Sweet from the start, the nose has notes of butterscotch, chocolate, and menthol. The palate takes that sweetness and has a creme brulee character, with hints of cinnamon, nutmeg, brown butter, and some cherry on the finish. At 93 proof Metze’s is manageable without water — and the alcohol really just serves to boost the spicy component.
MGP (Midwest Grain Products) of Indiana is a distillery in Lawrenceburg, Indiana. The distillery was founded in 1847 and currently produces a range of distilled beverages from straight rye whiskey, bourbon whiskey, and neutral spirits like gin and vodka.
Only 6,000 hand-numbered bottles of Metze’s Select were made. Contact Payless today to reserve your bottle!