Alright, alright, alright…get ready to read all about Wild Turkey Longbranch!
We’re all familiar with the Academy Award-winning American actor, Matthew McConaughey’s fun-loving performance in films like Dazed & Confused, Dallas Buyers Club, and the TV series True Detective. One reason for his popularity might be his obvious Southern Charm. Born and raised in Texas, It is no surprise that he spends his time as the creative director for Wild Turkey Distillery. And a product of his is about to hit the shelves! This is the first time Wild Turkey has ever unveiled a product with a signature of someone other than the Master Distiller’s Jimmy and Eddie. Meet Wild Turkey Longbranch.
In collaboration with Master Distiller Eddie Russel, McConaughey’s true roots come out in the rare Wild Turkey Longbranch Kentucky Straight Bourbon Whiskey. This 8-year old Wild Turkey Bourbon is refined with Texas mesquite and oak charcoals. McConaughey aimed to create a bourbon that is inviting to new bourbon consumers and one that experienced bourbon barons can understand and appreciate. The base comes from the classic Wild Turkey DNA and the low proof makes it the perfect gateway expression to pull people into the Wild Turkey family of whiskeys.
“Longbranch, in its simplest form, is an extended hand, inviting a friend into your family,” McConaughey says. “So the branch that was extended to me from the Russells was a long one, one that reached from Kentucky to Texas and back again. I offered the Mesquite from my great state to add to their legendary Kentucky whiskey and together we made Longbranch.”
McConaughey treated the production of Longbranch just as he would his movies. He and Eddie Russel spent many hours sharing notes and testing different combinations for close to two years before finding a proprietary process that combines two separate charcoal filtration methods. Their process created a smooth and full-finish with notes of smoky sweetness.
“When we were creating Wild Turkey Longbranch, we talked at length about how to make a product that represents elements of both Texas and Kentucky,” said Wild Turkey Master Distiller Eddie Russell. “Our goal was to make a straight Bourbon whiskey with a soft sweetness that was still unmistakably Wild Turkey. The result was a Bourbon that we both truly enjoy drinking neat, and look forward to sharing with others.”
This is May! & Wild Turkey Longbranch is hitting the shelves near you for a retail price of $39.99.